Tag Archives: creativity

Let’s kill the Inspiration Fairy.

I want to ruin something for you. Are you sitting down? Great.

Here’s the truth. Creating new things is work. Rewarding work, sure. But work. Hard work.

It’s nothing else.

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What we talk about when we talk about creativity

Creativity, like art, love, football, and pizza, is a term that means slightly different things to different people. Chicago-style pizza is awful, but I still recognise that it’s pizza. It’s just not pizza as I choose to define it. You follow me? Good.

Creativity, to my mind, is the process of explaining the world to itself by making new things. And for me, this happens by being attuned to the thin threads of meaning between seemingly unrelated objects and ideas. The job of the creative person is to demonstrate to the world that these threads exist and that they may have more power than is immediately apparent.

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